When we set out to create the John Deere x Dovetail Workwear capsule collection, we started with the women it was built for. We held focus groups with dozens of female farmers—women in the field, the barn, the shop—doing the real work, and telling us exactly what they needed their gear to do.
Because if you’ve ever talked to a woman in agriculture, you’ll hear it fast: traditional workwear hasn’t been working.
Too baggy.
Too stiff.
Not enough pockets.
And don’t even get us started on bathroom breaks.
So we got to work the only way we know how: by listening.
Real Talk from Real Women
From the beginning, this was about much more than just slapping a logo on a pair of pants. This was about gear that solves problems. Our focus group included women in various agriculture fields around North America, from combine operators to ranch owners, from small urban farmers to large-scale crop growers. They told us what they really need:
- Stretch and gussets to handle the big step up onto a tractor without a fabric fight.
- Reinforced elbows for comfort and durability against tractor armrests and endless hours at the wheel.
- Waterproof pockets to keep phones safe when the weather turns (because it always turns).
- Deep, functional pockets for fence pliers, gloves, phones, snacks—you name it.
- Flattering styling because no one wants to look like they borrowed their uncle's pants, even when hauling hay.
- Farm-to-town versatility because the best pants are the ones you can wear straight to the co-op, grocery store, or PTA meeting.
- Drop-seat overalls for hassle-free bathroom breaks.
Dozens of women told us the same thing: “We wear what’s available, because there’s nothing else. But it doesn’t fit. And it doesn’t function.”
Dovetail Workwear to the rescue.
Designed by, for, and with Female Farmers
Every piece in this collection was co-developed with women in the field. From focus groups to wear testing in the fields, these styles are made to solve for stretch, sizing, storage, and style.
Don’t Lose It Overalls
These overalls do it all: 10 legit pockets, a water-resistant bib pocket, and a hidden zip drop seat that changes everything. We built them with high-stretch canvas to flex with your body.
Cultivator Workshirt
UPF 50+ protection, 8 deliciously deep pockets, and sun shield cuffs that extend over the hands. Whether you’re pruning vines or hauling hay, this chambray shirt keeps you cool, covered, and looking good doing it.
Into Town Bootcut Jeans – Indigo + Black
Made to go straight from mucking stalls to Monday meetings, these jeans are made with tough, performance stretch denim and styled to flatter. We included a phone pocket on the right thigh, segmented pockets on the left, an oversized coin pocket and a new split cuff Free Hem™ that fits over boots.
Early Bird Hoodie
Because early mornings demand more than your average hoodie. Cozy fleece, thumbholes, padded forearms, and a ponytail slit? Yes please.
John Deere Logo T-Shirt and Heartland Tee
Sometimes you just want to rep the work you love with iconic branding, s oft heathered cotton and the perfect women’s fit.
Field Bandana
Inspired by the land itself. 100% cotton. Botanical prints of America’s iconic crops. Built to wipe, tie, or wear.
Not Just a Collection—A Collaboration
This collection is more than gear. It’s a gear shift towards recognition for women in agriculture. Toward visibility. Toward clothes that let women do their job without compromise.
Women make up 36% of U.S. farmers and are lead decision-makers on over half of farms nationwide. And yet, most workwear hasn’t caught up.
Dovetail Workwear is here to change that.
Together with John Deere—and with dozens of hardworking women guiding every stitch—we built workwear that fits her form, her needs, and her future.